According to a 2023 survey among online shoppers in the Asia-Pacific region, 81 percent of the respondents in China have purchased products using livestream commerce. In comparison, 15 percent of the respondents in Japan used livestream commerce as of 2023.
Share of livestream commerce shoppers in the Asia-Pacific region in 2023, by selected country
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Wunderman Thompson Commerce. (June 28, 2023). Share of livestream commerce shoppers in the Asia-Pacific region in 2023, by selected country [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1333310/apac-share-of-live-commerce-shoppers-by-country/
Wunderman Thompson Commerce. "Share of livestream commerce shoppers in the Asia-Pacific region in 2023, by selected country." Chart. June 28, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1333310/apac-share-of-live-commerce-shoppers-by-country/
Wunderman Thompson Commerce. (2023). Share of livestream commerce shoppers in the Asia-Pacific region in 2023, by selected country. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1333310/apac-share-of-live-commerce-shoppers-by-country/
Wunderman Thompson Commerce. "Share of Livestream Commerce Shoppers in The Asia-pacific Region in 2023, by Selected Country." Statista, Statista Inc., 28 Jun 2023, https://www.statista.com/statistics/1333310/apac-share-of-live-commerce-shoppers-by-country/
Wunderman Thompson Commerce, Share of livestream commerce shoppers in the Asia-Pacific region in 2023, by selected country Statista, https://www.statista.com/statistics/1333310/apac-share-of-live-commerce-shoppers-by-country/ (last visited December 21, 2024)
Share of livestream commerce shoppers in the Asia-Pacific region in 2023, by selected country [Graph], Wunderman Thompson Commerce, June 28, 2023. [Online]. Available: https://www.statista.com/statistics/1333310/apac-share-of-live-commerce-shoppers-by-country/
